HIRE A TRADE SHOW PRESENTER EVENT HOST, MC, MODERATOR OR SPEAKER

Trade show presenters are winning assets for companies looking to make a strong impact at industry exhibitions and events. A wide range of organizations across various sectors recognize the benefits of hiring corporate hosts, MCs and brand ambassadors. We offer a look at who typically hires the best trade show presenters.

1. Technology Companies
Tech firms often hire MCs, moderators and facilitators to demonstrate complex products or software. Experts need to have a good grasp of technical concepts and the ability to explain them in user-friendly terms. Companies like Apple, Microsoft, or emerging startups use trade show presenters at events like CES or TechCrunch Disrupt.

2. Pharmaceutical and Medical Device Companies
At medical conferences and healthcare trade shows,  organizations hire the best trade show presenters to explain new drugs, medical devices, or treatment approaches to healthcare professionals. The speakers often have a background in life sciences or healthcare.

3. Automotive Manufacturers
Car companies frequently use top trade show presenter at auto shows to highlight the features of new vehicle models. Keynote speakers combine product knowledge with showmanship to attract potential customers.

4. Consumer Electronics Brands
Companies selling gadgets, home appliances, or entertainment systems often hire SMEs and KOLs as influencers to showcase their products’ ease of use and innovative features at events like IFA or CES.

5. Software and SaaS Companies
Firms use thought leaders at IT and business conferences to demonstrate how their software solutions solve specific industry problems.

6. Food and Beverage Companies
At food industry expos, firms hire trade show presenters to conduct product tastings, explain the uniqueness of their offerings, or demonstrate cooking techniques using their products.

7. Beauty and Cosmetics Brands
Speakers are often hired to demonstrate makeup techniques or skincare routines using the company’s products at beauty trade shows or department store events.

8. Industrial and Manufacturing Companies
At trade shows focused on manufacturing or industrial technology, brand ambassadors step in to explain complex machinery or processes to potential clients.

9. Financial Services Firms
Banks, investment companies, or fintech startups might book presenters at financial expos to explain their services or demonstrate their platforms.

10. Telecommunications Companies
Telecom firms often use SMEs and KOLs as thought leaders and influencers at industry events to showcase new services, devices, or network capabilities.

11. Aerospace and Defense Companies
At specialized trade shows, pros explain their technologies and solutions to government officials or industry professionals.

12. Environmental and Clean Energy Companies
Green technology firms often leverage trade show presenters at sustainability-focused events to demonstrate their innovative solutions for environmental challenges.

13. Educational Technology Companies
EdTech firms hire experts at education conferences to showcase how their products can enhance learning experiences.

14. Gaming Companies
At gaming expos like E3, firms use trade show presenter to demonstrate new games or gaming hardware to enthusiasts and industry professionals.

15. Marketing and Advertising Agencies
These firms might hire advisors on behalf of their clients for various industry-specific trade shows.

Any company participating in conferences or industry events where they need to effectively communicate their product’s value, demonstrate its use, or engage with potential customers could benefit from hiring a trade show presenter. Experts help organizations stand out in crowded exhibition halls, attract more booth visitors, and ultimately generate more leads and business opportunities.