15 Jun ADVISORY BOARD MEMBERS AND DIRECTORS: TOP CONSULTANTS
An advisory board member sits on a panel of influential experts from various backgrounds who provide guidance, expertise, and strategic advice to an organization or company. It’s no surprise that the field’s most accomplished and best advisory board members assist firms with offering an outside perspective and insights to help shape the direction, decisions, and key initiatives of the entity they advise.
While boards don’t hold any official governance authority or voting power like a board of directors, their counsel and wisdom from diverse viewpoints across industries and domains is invaluable. The aim is to leverage the collective knowledge and experience of accomplished professionals to gain a competitive edge.
Responsibilities of Advisory Board Members
The primary duty of advisory board members is to actively participate in board meetings, typically held quarterly or bi-annually. During these sessions, they analyze information and materials provided by company leadership to offer candid feedback, recommendations, and ideas. Specific responsibilities can include:
– Providing high-level strategic guidance on critical business decisions, new ventures, market opportunities, etc.
– Sharing expertise to validate or scrutinize plans across areas like product, marketing, finance, operations, etc.
– Identifying potential risks, challenges, and blindspots the organization may be missing
– Suggesting creative solutions, alternative perspectives, and innovative approaches to solve problems
– Making introductions and connections to other influential people/companies that could benefit the organization
– Championing and advocating for the company’s vision and offerings externally to elevate its brand reputation
Who Serves on Advisory Boards?
Typically you’d see that the top advisory board members are respected leaders, entrepreneurs, executives, investors, academics, analysts, and domain experts. Consultants are carefully selected to create a diverse brain trust that combines cross-functional skills and backgrounds highly relevant to an organization’s specific goals and industry.
For example, a technology startup’s advisory board may consist of seasoned entrepreneurs, prominent venture capitalists, former executives from big tech companies, cybersecurity experts, and leaders from academia and research. The trick is curating a well-rounded lineup of advisors who provide unique value.
While advisory board member roles are usually unpaid positions, members often receive compensation through equity, advisory fees, or other incentives. For advisors, it’s an opportunity to share their knowledge, expand their professional network, get exposure to new ideas, and support innovations they’re passionate about.
A helpful consultant provides an experienced sounding board for organizations seeking to gain an objective outside perspective. Through tapping into this curated panel of experts, companies can validate their strategies, course-correct more quickly when needed, and nurture an innovative mindset to maintain a competitive edge.