BUSINESS STRATEGISTS: STRATEGIC PLANNING MADE SIMPLE

BUSINESS STRATEGISTS: STRATEGIC PLANNING MADE SIMPLE

As business strategists, futurist keynote speakers, and consultant advisors to over 1000 brands, we’re often called upon by clients to assist with strategic planning and making sense of future trends. Sometimes, this is as simple as providing keynote speeches and workshops at conferences, virtual events, and online gatherings; other times, it’s as complex as providing workshops, training courses, and masterclasses at executive meetings and board retreats. In all cases, programs are designed to spark brainstorming and ideas; challenge partners to engage in the practice of futurism and trendspotting; and to help clients think about which emerging trends and technologies will impact their business, when, and to what extent. In all cases, our training workshops are designed to make strategy planning more approachable and ingrain positive leadership habits. For example:
 
Business Strategy Essentials: How and When to Perform a SWOT Analysis – A Strengths, Weaknesses, Opportunity, and Threat (SWOT) analysis is designed to help you get a sense of how competitive a company is in relation to rivals; where opportunities exist for it to creative competitive advantage; and how to most effectively confront and run rings around competitors. We explain how, why and when you’d want to use one, and how a SWOT analysis can provide you with the vital insights you need not only to maintain an edge today, but also build out future-proof strategies that can sustain your business tomorrow.

Strategic Planning: Using Porter’s 5 Forces to Build a Winning Business Strategy – Porter’s 5 Forces is a strategic model that identifies and asks you to analyze five competitive forces that define the shape of any given industry – and where its strengths and weaknesses may lie. In other words, businesses can use it to generally identify how an industry operates and is structured, and where opportunities exist to play within (or innovate around) current industry norms, so that your firm can build a winning business strategy. The nice part for senior leaders, managers, and business owners: By evaluating factors such as industry competition, the power of customers + suppliers, the potential that new entrants will come into an industry, and the general threat of substitute products, you can apply Porter’s 5 Forces model to build an optimize a competitive business strategy – and know just what kind of odds you’ll be up against.