For event organizers and marketers, measuring the success of an event is critical. Without clear metrics, it's impossible to justify budgets, optimize your approach, or demonstrate concrete value and ROI. But deciding which data points actually matter can be tricky. Use this multifaceted approach to...
For organizations that invest significant resources into hosting events, understanding and measuring the return on investment (ROI) is critical. Event ROI demonstrates the specific business value, revenue impact, and bottom-line returns that an event generates. Calculating this metric helps justify event budgets and optimize future...
In the world of public speaking and thought leadership, the journalist keynote speaker is an emerging breed of voice that is gaining prominence. By leveraging their unique skillset of masterful storytelling, in-depth research, objective analysis, and insider access, the field's best practicing thought leaders and...
In any organization, workplace, or team, having a motivational leader at the helm can be the catalyst that propels people to new heights of performance, engagement and impact. A motivational leader inspires others to actualize their full potential through a powerful combination of vision, charisma,...
Clearly, the best leadership and motivation speakers are being booked for more keynote presentations than ever. Think about it: In an era of rapid change, increasing workforce diversity, and evolving workplace dynamics, it's obvious that the ever expanding role of leadership and motivation speakers is...
Audience engagement is critical as a keynote speaker, as your ability to captivate and connect with attendees is paramount. An engaged audience hangs on your every word, retains your key messages, and walks away truly inspired. Use these 10 tips to master the art of...
Audience engagement is now critical for keynote speakers. At any conference, summit, or major corporate event, the opening or closing speech carries enormous weight in setting the tone and energy level for the entire experience. A captivating, thought-provoking audience engagement effort from a keynote speaker...
Give branded content editors some credit: In today's media landscape where ad avoidance is the norm and consumer attention is the ultimate commodity, brands are turning to editorial marketing as an engaging way to connect with audiences. Central to creating compelling material is the branded...
Per top event strategists, in the world of meeting and experiential marketing, having a solid strategic foundation is essential for creating successful, impactful experiences. It's how a leader here comes into play – as an expert whose role is to develop a comprehensive, forward-thinking strategy...
Hand it to top strategic futurists and keynote speakers: As businesses, governments, and societies face an onslaught of accelerating change, disruption, and complexity, there is an increasing need for professionals skilled at anticipating the future in order to make better strategic decisions in the present....
