Articles and Videos

What’s the definition of an influencer? It depends on who you ask. But to many, influencers are defined as individuals who have built a reputation for their knowledge and expertise on a specific topic who can often persuade others due to their authenticity and reach....

Futurist keynote speakers can make effective brand ambassadors for several reasons, especially for companies that are innovative or tech-focused. In case you’re wondering, below are a few good reasons why:Authority and Credibility: Futurists, by virtue of their often extensive and well-established industry background, experience, and...

Why are B2B influencers great partners to help you build your profits and brand awareness? That's because business-to-business thought leaders can effectively command the respect and attention of sophisticated audiences - and inspire them to take action. Just a few of the ways in which...

What is a brand ambassador? As definitions go, picture it as a person hired by a company or organization to represent a brand in a positive light and help increase brand awareness and sales. To one extent, they are essentially the "face" of the company...

What does corporate culture mean? As HR futurists and keynote speakers would describe the concept, it generally encompasses the shared values, beliefs, attitudes, and behaviors that characterize an organization. We’re talking in a general sense about the collective norms and practices that define how employees...

The practice of professional development speaks to the ongoing process of acquiring new knowledge, skills, and competencies to enhance one's professional capabilities and career advancement. Practitioners employ activities and initiatives that help individuals grow, improve their performance and stay relevant in their field of work....