You asked us: What is B2B vs B2C influence marketing in a nutshell? Allow us to explain.In the realm of influencer marketing, a crucial distinction exists between strategies aimed at businesses (B2B) and those targeting consumers (B2C). While both approaches leverage the power of influential...
In the fast-paced and ever-evolving world of business-to-business (B2B) marketing, companies are constantly seeking new and innovative ways to reach their target audiences and drive growth. One strategy that has gained significant traction in recent years is B2B influencer marketing. By leveraging the expertise and...
B2B tech influencers are shaping the conversation, driving trends, and providing critical insights to businesses seeking to stay ahead of the curve. But what do they do exactly? We take a closer look here.Unlike traditional providers, who focus on consumer products, B2B tech influencers are...
Sales speakers have their work cut out for them lately. Think about the rise of eCommerce, online shopping and AI, to name just a few of many trends (more below) changing their work’s nature.Increased Emphasis on Data-Driven Sales: With the abundance of data available, the...
Social media speakers know the space is constantly evolving, and staying ahead of the curve is essential for businesses, influencers, and everyday users alike. It pays to think about what trends they’re tracking.Augmented Reality (AR) Integration: With the rise of AR technology, the best social...
Top energy speakers argue that the urgent need to address climate change, technological advancements, and shifting consumer demands are changing everything for power and utilities providers. Bearing it mind, it makes sense that a contingent of the industry’s best energy speakers are tracking a host...
